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Female Financial Power: How to Grow Insurance Sales by Making Women a Priority

Posted by Mari Tautimes on 7/28/16 11:12 AM

When it comes to making decisions about personal and family finances, 56 percent of women are involved in the decisions and another 41 percent are the sole decision maker. Women are a growing force for financial services professionals. They outnumber men in the professional and technical workforce. More than half of college undergraduates and graduate school students are women and an increasing number of women earn higher salaries than their spouses.

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Topics: selling insurance to women

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