WHAT'S WAPPENING?

Get ready for AEP. The Medicare Annual Election Period for 2020 coverage starts October 15, 2019 and ends December 7, 2019. That may seem like a long way off, but it will be here before you know it. Here’s why it’s shaping up to be a busy year.

AEP is right around the corner. According to Harvard Business Review, different studies have shown that acquiring new clients can cost anywhere from five to 25 more times than retaining existing clients.

Low income subsidies can help Medicare beneficiaries pay for their prescriptions. Navigating the system can be difficult, however. There are so many rules and so many notices. Agents can help their clients understand what they need to do to receive the help they deserve.

Are you in need of some motivation? Ignition Point with Steven Miller is a podcast for young professionals and aspiring leaders. Every week, a new episode in the series provides strategies and motivation to help you move forward.

We should all be getting ready and preparing for our annual Medicare training requirements, certification release dates and upcoming marketing plan. As if you didn’t know already, AHIP is coming just around the corner. We want you to have an amazing outlook on what is up ahead so stay tuned to Certification Central on the Western Asset Protection website agent dashboard for updates on cert openings, discounts on AHIP and more.

Now is a great time to go paperless. The Medicare & You handbook is available as an eHandbook. Medicare enrollees can download their digital copy now. They can also sign up to get the eHandbook instead of the paper copy in the future.

While telephone calls and physical mail continue to be staples of modern communication, technology has brought new options. One of these options is texting. As a Medicare insurance agent, you can send text messages to your current clients as long as you follow a few basic guidelines. If you haven’t used text messages to communicate with your clients, you might want to start soon.

A lucrative career is within your grasp. As an independent agent selling Medicare insurance, you can own your own business and earn an attractive income. It doesn’t require an expensive and time-consuming degree, either. The Medicare Academy is a one-day event that can give you the information you need to get started on the road to success.

Scammers are targeting your clients. There’s been a rise in fraudulent phone calls, and many of these scams go after Medicare beneficiaries. Warn your clients about the growing danger.

Baby Boomers get a lot of attention from both companies and the press, but what about the generation that came before? There are some key differences between the Silent Generation and the Baby Boomers, and if you want to market to them, you should understand their unique preferences and needs.